Mobile ad campaigns reach people on smart phones and can be highly targeted
Mobile ads leverage the capabilities of today’s smart phones and tablets. They can be highly targeted allowing you to specify who gets to see them by age, gender, location, and interests.
Mobile ads can be targeted to potential customers who are using a smart phone near your business. They can also be media rich incorporating video. Mobile ads can drive traffic to specific pages of your mobile site, have click-to-call functionality built in or be used to promote specific offers
But here’s the rub. When people are waiting for a bus or are at the supermarket checkout till they don’t have much time to engage with mobile online content. That being said they tend to want to engage. We’ll make sure they engage with you and not your competitors.
Many mobile ad campaigns
- Search text ads enable you to easily promote your products or services to mobile users
- “Click-to-call” Call Extensions – Ensure that your customers can easily connect with your business by including a clickable phone number in your mobile ad. Option to integrate with Call Tracking
- Click-to-Location Extensions – Location extensions display your business location, map and phone number to help users find you
- Mobile Ads with Offers- Special Offers provide incentives for customers to visit your store or go to your mobile website
- Hyper local Ads – Hyper local ads show distance information and tell users how close they are to your business
- Ad Sitelinks – Sitelinks direct users to specific pages of your website and your desired conversion path
- Interactive HTML 5 Mobile Ads – Be on the cutting edge with interactive media rich mobile ads
Planning, managing and tracking campaigns
We can help develop your mobile ad strategy in parallel with your bespoke mobile website by building in mobile landing pages from the start. These pages are specifically designed to receive visitors clicking through from mobile ads and are designed to make visitors engage and act.
We believe in fully integrated online, offline and mobile marketing. If mobile ads are something you want to get into, make sure that they work hand-in-hand with your social media, email marketing, SMS campaigns and QR campaigns and call tracking to help you achieve marketing success.
